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February luncheon

Date:  Wednesday, Feb. 11

Topic: Hoosier Chapter celebrates Ethics Month

Indianapolis Athletic Club,
350 N. Meridian St., 3rd floor

Registration, 11:30 a.m.
Lunch & Program, Noon
Program ends by 1:15 p.m

Members, $20
Guest, $25
Student, $15

Register at:


4 speakers headline February 11 meeting

If you think ethics is one of those topics suitable only for classroom discussions, think again.  Ethics touches each of our lives daily.  We constantly make decisions about what is right or wrong based on our own value system, as well as societal and professional standards.  Should you, for example, spread malicious rumors about a competitor to alienate the competitor's clients?  Is it appropriate to give journalists expensive gifts in return for positive coverage of your events?

Come to the Feb. 11 PRSA monthly meeting and learn about some of the ethical issues facing journalists and PR practitioners on a regular basis.

Our speakers will be Dennis Ryerson, editor and vice president of The Indianapolis Star.  Dennis will talk about some of the ethical challenges facing print journalists.  He has more than three decades of journalism experience as a reporter, editorial writer and editor at newspapers around the country.

Jim Brown, professor of journalism and associate dean at the IU School of Journalism, will talk about the unique issues of ethics that confront photojournalists.  Brown, who is a frequent speaker on the ethics of journalism, has had his photos published in National Geographic.

Phil Bremen is a former NBC News correspondent and has been a reporter and anchor at channels 6 and 13.  He also served for four years as press secretary to the late Frank O'Bannon.  Bremen now teaches news reporting and media ethics at Ball State.  Bremen will talk about some of the ethical issues facing broadcast journalists.  In addition, as a former press secretary, he can speak to the ethical concerns facing PR practitioners. 

Jim Bixler, executive director of ethics and compliance at Anthem Inc., will discuss how Anthem formulates and advances ethical policies among the company's 20,000 employees.  

Bob Pritchard, APR, ethics chair, will serve as moderator.  A retired captain in the U.S. Navy, Pritchard currently teaches PR at Ball State.


PRSA "Masters" invited to experience "Chicano" exhibit at Indiana State Museum Feb. 4

Hoosier Chapter PRSA "Masters" - those who have earned accreditation and/or who have 15 years or more experience in the profession - are invited to the first Masters program of 2004; and what a program it will be!

First, join us at the Indiana State Museum, where local Hispanic culture expert Carmen DeRusha will provide an overview of the area's burgeoning Hispanic population.  In addition to leading a variety of charitable efforts, she serves as the leadership and urban development educator with Marion County Cooperative Extension Service.

Then, participants will experience the many voices of today's Chicanos - or people of Mexican descent born in the United States - in dual exhibitions inspired and directed by actor/entertainer and art collector Cheech Marin.  The "Chicano" exhibits - "Chicano Now: American Expressions" and "Chicano Visions: American Painters on the Verge" - will be open to the public from Jan. 31 to May 5, but you can be among the first to see them at this very special event.

WHO:   Hoosier Chapter PRSA "Masters"...

WHAT: ... are invited to a presentation by Carmen DeRusha on the local Hispanic community, followed by time to view the two "Chicano" exhibits.

WHEN:  4:30 p.m. Wednesday, Feb. 4.  Presentation in the Indiana State Museum's Board Room, located on third floor.  Take the elevator; the security guard will direct you to the room.  5:15 p.m., visit the exhibits on your own. Light refreshments will be served and local Mexican American entertainers will be performing.

WHERE: Indiana State Museum, 650 West Washington St.

Note: Parking is available in the White River State Park Parking Garage; the entrance is located between the Eiteljorg Museum and the Indiana State Museum, off Washington Street. Parking fees range from $2 and up.

WHY:  Join your colleagues to learn more about the Hispanic community; select a song on the jukebox and try salsa dancing; slide behind the wheel of a "low-rider" - and discover the many contributions Chicanos have made to our society.

HOW:  Please RSVP to Lisa Dellinger, APR, at by Feb. 2.

COST:  The presentation and museum exhibits are free; parking costs are the responsibility of participants.

OTHER: The Indiana State Museum is hosting an Educator Open House at the same time as the PRSA Masters event.

For more information on the "Chicano" exhibit, visit: Special thanks to the Indiana State Museum for making this event possible.


Are you a new professional?  PRSA announces new affinity group

Many members have expressed an interest in having the ability to interact and network with other members in groups similar to PRSA's Professional Interest Sections, but with a more social focus.  With this in mind, PRSA has created affinity groups, which are offered based on personal, job-related, or social interests.

The first of these new groups will be the New Professionals Affinity Group. This group, launched in January 2004, seeks to bridge the gap between PRSSA and PRSA for new public relations graduates, as well as offer valuable career development for anyone new to the public relations profession (three years of public relations experience or less-regardless of age).

New Professionals provides many services and benefits geared specifically to the new public relations professional, including e-newsletters, an e-group/listserv, a "Career Tactics Packet," access to professional mentors, national networking, and reduced-cost tele-seminars focusing on hiring trends, on-the-job tips, and career development advice.

Dues are $15 a year.  You must be a current PRSA member to join. 

For more information on the New Professionals Affinity Group or to join, access the informational flier on or e-mail  For information about the Hoosier Chapter's New Professionals, contact Kyle Delaney at (317) 940-6475 or


March 3 Meet the Media focus:  "Media Opportunities in Indy:  Beyond the Obvious"

The first Meet the Media breakfast for 2004, "Media Opportunities in Indy:  Beyond the Obvious," is set for 8-9 a.m. Wednesday, March 3 at the Indianapolis Press Club, 150 W. Market St.

The panel will consist of Jim Simmons, executive producer of "Across Indiana;" Doug Housemeyer, host of Indy Arts & Entertainment; and Amos Brown, multi-media commentator and provocateur.

Reservations are now being accepted:  e-mail Ingrid Cummings, APR, at

Other Meet the Media breakfasts are set for:  June 16, Sept. 15, and Dec. 1.


New Members

Kyle S. Delaney
Marketing Communications
Butler University
4600 Sunset Ave.
Indianapolis, IN  46220
Phone: (317) 940-6475
Fax: (317) 940-6453

Steve Everett Jr.
Director, Public Relations
Marketing Impact
310 West Cook Road
Fort Wayne, IN  46825
Phone: (260) 489-3100, ext. 218
Fax: (260) 489-7773

Terri L. Flood
Specialist, Corporate Communications
St. Vincent Carmel Hospital
13500 North Meridian St.
Carmel, IN  48032
Phone: (317) 582-7218
Fax: (317) 582-7492

Justin Michael Guild
Marketing Coordinator
Indianapolis City Market Corp.
222 East Market St.
Indianapolis, IN  46204
Phone: (317) 634-9266
Fax: (317) 637-6814

Heather S. Shupp
Executive Director of University Communications
Ball State University
2000 West University Ave.
Muncie, IN  47306
Phone: (765) 285-1560

Cara Lynn Silletto
Member Communications Manager
Indiana Health Care Association
One N. Capitol, Ste. 1115
Indianapolis, IN  46204
Phone: (317) 636-6406
Fax: (317) 638-3749

Jeffrey Whiteside
Vice President, Corp. Comm. & Public Affairs
Vectren Corp.
20 NW Fourth St.
Evansville, IN  47808
Phone: (812) 491-4205
Fax: (812) 491-4078

Andrew S. Wilson
Publicity Director, Music Indiana/Kentucky
Clear Channel Entertainment
9100 Keystone Crossing, Ste. 175
Indianapolis, IN  46240
Phone: (317) 249-2710
Fax: (317) 569-1490

Teresa Shewman
Phone: (317) 685-9085

Updated contact information

Jill Vandegriff
Principal, Vandegriff & Associates
591 West Hunters Drive, Suite C
Carmel, IN  46032

Lisa Dellinger, APR


Falconer earns APR status

At January's luncheon, the Hoosier Chapter and accreditation co-chair Myra Cocca, APR, acknowledged Danielle Falconer, APR, (right) for earning the Accredited in Public Relations distinction.  Study sessions began Jan. 28, with nine professionals participating.
February 2004

President: Jennifer Dzwonar, APR
Director, Internal Communications: Beth King, APR
Editor: Michael Schug

PRofessional is published monthly by the Hoosier Chapter of the PRSA, Indianapolis, and is distributed to its members. To submit articles and story ideas for PRofessional, contact Michael Schug at (317) 417-0709 or before the 10th of each month prior to publication.

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